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Posts Tagged ‘independent voters’



Myth Busting: Latino Vote, Independents, Prop 13

Monday, January 10th, 2011

Calbuzz is here to correct two important myths from the 2010 general election in California, before they are committed permanently to history and passed along ignorantly like the so-called “Bradley Effect” and other dunderhead theories:

1) Latinos did not constitute 22% of the electorate as reported by the Edison Research exit poll and blabbed along by those who would make the Latino vote look more important than it is (for the record, our two posted references to the 22 % factor, one from a guest columnist, the other a suggestion, are here and here). Latinos accounted for 16% of the vote*,  just as the better pollsters had predicted (and just 1-point lower than the LA Times/USC poll found after the fact).

2) “Independents” did not account for 27% of the voters, as reported by the exit poll and some pollsters (we name no names) who rely on party identification – a practice Calbuzz can’t fathom when party registration is available. Actual independents, that is, decline-to-state voters, accounted for 17% of the electorate.

These facts, part of the data pulled from the final voter file by Bob Proctor of Statewide Information Systems of Sacramento*, are important because they demonstrate that Latinos were not driven to vote in historic numbers (although they apparently voted en masse for Jerry Brown over Meg Whitman), nor was there a surge (or depression) among independents.

The 2010 turnout in California was not a Democratic blow-out. Nor was there any important enthusiasm gap between the parties, as so many Republican operatives had predicted. In fact, the partisan composition of the 2010 general election was just about what you’d have expected if you had never listened to any of the self-proclaimed experts: 45% Democrat, 34% Republican and 17% independent (DTS).

Despite Mike Murphy’s predictions right up to election day, the Armies of eMeg produced no discernible bump in the GOP vote. Nor did the Democrats do much to goose the numbers. What they did do – and it was no mean feat – was get the Democrats, including Latinos, to vote heavily for the Democratic candidates.

Target mail may well have been a factor since an historic 51% of the vote was cast by mail – including 49% by those who are permanent absentee voters. And in case you were looking for some massive surge by youth, forget about it: 56% of the vote was cast by people age 50 and older while just 12% of the vote was cast by people age 18-29.

The fact that just 16%* of the electorate were Latinos does nothing to diminish their importance as a voting bloc. The fact remains that Meg Whitman, who lurched to the right on the issue of a “path to citizenship” during the GOP primary and who unceremoniously canned her Latino housekeeper, drove Latinos to Jerry Brown.

But it’s important to understand that while the Latino vote is growing in California, it still has a long way to go. The Giant is awake and pissed off at the Republicans, but it has yet to throw its weight around as it will some day.

About Proposition 13:  Calbuzz readers know that we have already laid out the Path to Normalization of the California budget in excruciating exactitude but when Anthony York of the By-God LA Times reported the other day that Jerry Brown “walked right up to the third rail of California politics,” we think some confusion may have been unleashed.

We weren’t there (what’s new) so we’re relying on York and others who reported that Silver Fox said, “Proposition 13, because it took away the power of counties to tax, for the most part, it sent the decisions up to Sacramento. So we want to redistribute all that.”

What Brown (and Senate Majority Leader Darrell Steinberg) are NOT talking about, it should be made clear, is fooling around with the property tax on homes as permanently reduced by Proposition 13 (although splitting off commercial and industrial property off for separate treatment might be in the mix).

Rather it sounds like they’re talking about giving cities, counties and school districts the ability to raise other kinds of taxes and/or bonds with a majority or 55% vote (as opposed to the 2/3 vote required by Proposition 13) to go along with taking over the responsibility for programs and services that have been paid for by the state since Proposition 13.

So note to Sacramento tax watchers: It’s highly unlikely that Brown and his allies would screw with the property tax. But they might well want to make it easier for local entities to raise taxes and bonds on their own for the services they want to deliver.

For a good wrap of Brown’s budget challenges and intentions, check Ken McLaughlin and Paul Rogers of the Murky News. And for a well-sourced look at what the governor is likely to unveil today, check out Shane Goldmacher’s lookforward in Sunday’s By-God LA Times.

And thanks to Calbuzzer Jay Johnson, who sent us this cool Photoshop of  Jerry and the upcoming budget.

So much for taking personal responsibility: While it may be over the top argue that Sarah Palin has “blood on her hands” in the shooting of Rep. Gabrielle Giffords and 19 others in Arizona, it’s revolting to watch Palinistas try to wash their hands of any responsibility by declaring they’re shocked – shocked! – that anyone could even hint the slightest connection to the horror  and her frequent, reckless use of violent rhetoric and weaponry images.

For Palin’s mouthpiece to claim that the crosshairs icon the loudmouth demagogue slapped on Giffords’ district last fall was really an innocent  “surveyors’ symbol”  not only ignores Palin’s own description of it as a “bullseye” but more importantly ignores her history of smirking viciousness in suggesting that those who disagree with her deserve the same fate as the caribou she delights in slaughtering:

“Don’t retreat, reload,” indeed.

And while we’re at it, we have to note our disgust with Palin apologists like the smarmy twit Howard Kurtz of the Beastly Daily Beast, who seems utterly incapable of understanding that the atmosphere of violence promoted by Palin et. al. is not just a riff on standard political fare.

Howie the Genius apparently sees poor St. Sarah as a victim of a media drive-by: “One of the first to be dragged into this sickening ritual of guilt by association: Sarah Palin. . . . This kind of rhetoric is highly unfortunate. The use of the crosshairs was dumb. But it’s a long stretch from such excessive language and symbols to holding a public official accountable for a murderer who opens fire on a political gathering and kills a half-dozen people, including a 9-year-old girl.”

Wrong, wrong, wrong. Sickening, too.

* After this post appeared, a respected Sacramento consultant passed along to us counts made by Political Data Inc. which, by adding in about 140,000 foreign-born voters who apparently did not have Spanish surnames, would increase the total Latino vote to 17%. It’s possible also, as a friend from the LA Times suggested to us, that some Latino voters, like Latinas who have married and taken their husband’s non-Spanish name, might also have been under-counted. But this can’t add much to the total percentage of Latino voters.

It Wasn’t the Economy, Stupid, It Was Character

Wednesday, December 1st, 2010

In their last pre-election survey, Oct. 10-17, the Public Policy Institute of California found that six in 10 likely voters said jobs and the economy represented the most important issue facing California and that by a margin of 47-39%, Meg Whitman would do a better job on this pressing concern.

Moreover, while the survey showed Brown leading Whitman 44-36%, it oddly found “independents” – that is, respondents identified as likely voters who said they were registered as independents — divided 36-37% for Whitman.

But in PPIC’s post-election survey taken Nov. 3-14 and released Wednesday night, Brown won the “independents” 56-38% — a staggering shift of 19 points in Brown’s favor. In addition, according to PPIC, Latinos who favored Brown 51-22% in October ended up voting for Brown over Whitman by 75-22% — a 24 point move to Brown.

By comparison, the Field Poll’s last survey (based on actual registered voters surveyed Oct. 14-26) had Brown winning independents 49-33% and the L.A. Times/USC survey from Oct. 13-20 (also based on registered voters) had independents for Brown 55-26%.

Field had Latinos favoring Brown 57-27% before the election and the LAT/USC survey had Latinos backing Brown 59-23%.

Before trying to make sense of these numbers, consider a few findings from the LA Times/USC survey also taken Nov. 3-14 among actual registered voters:

1) Among those who said they think of themselves as independents instead of Democrats or Republicans (not the same as PPIC’s question which asks respondents how they are registered), just one third of those who said they’re independents were actually registered as Decline-to-State voters.

2) Among Latino voters, Whitman’s unfavorable rating was 71% compared to 17% favorable. Among registered DTS voters, it was 65% unfavorable and 22% favorable.

3) Latinos favored Brown over Whitman 80-15% (compared to the National Election Pool exit poll that said Latinos backed Brown 64-30%).

Confused yet? What the hell actually happened?

Did something occur in the closing weeks of the campaign that drove all of the undecided “independents” in PPIC’s survey to Brown? Or were they already lined up behind him as Field and LAT/USC found? How big was the Latino margin for Brown in the end? What actually drove the vote?

First, let’s look at the independent voters. According to the LAT/USC survey, they voted 59-33% for Brown which is not far off from PPIC’s 56-38%. The difference is in the shift that PPIC found versus what the LAT/USC and Field had before the election. PPIC’s survey suggests a huge movement of independents for Brown. It’s hard to see what could have driven that.

But the movement among Latinos – about 15-20% of whom are likely DTS voters – is easily explained by Whitman’s handling of her housekeeper, Nicky Diaz. In the end, somewhere between 65-80% of Latinos ended up voting for Jerry Brown. With a 71% unfavorable rating among Latinos, that’s not hard to comprehend.

Mark Baldassare of PPIC argues that his polls in October and November were both correct, and that the same things that drove Latinos to Brown also may have propelled independents. We suspect it’s more likely that the problem is rooted in using questions, rather than actual voter lists, to identify “independents” and that the October survey, for whatever reason, didn’t capture what was actually happening among actual DTS voters. (PPIC has to ask questions to identify likely voters and to classify them by party because it uses random digit dialing instead of working from the Secretary of State’s list of registered voters.)

But let’s go back to that PPIC finding in October that showed the economy was the top issue and that voters saw Whitman as better on the issue than Brown.

What the data all seem to suggest is something Calbuzz has argued several times before: that the race for governor did not turn on issues, but on character. In the end, voters saw Brown as the more authentic candidate whose values reflected more closely their own. By emphasizing that he would not raise taxes without voter approval, he made himself safe to moderate voters who didn’t like what they saw from Whitman.

By emphasizing “at this stage of my life” Brown wanted nothing more than to do what needed to be done, he undercut the attacks that portrayed him as a tool of unions and other special interests.

In other words, the conventional wisdom – that the election would turn on the economy and jobs – turned out to be completely wrong. That’s the ground on which team Whitman wanted to fight, but once the Bill Clinton ad blew up in her face and she refused to take it down, and once Nicky Diaz surfaced, the stories that captured voters’ attention were all about character and integrity.

Why does any of this matter? Because when the story of the 2010 California governor’s race is written, it should not make it all about independents and Latinos except to the extent that these voters were moved by impressions of the character of the combatants.

BTW, the PPIC survey goes into great detail looking at the propositions and the initiative process. It’s chock full of interesting data that we’re not even touching on here.

Beware Murphy, Rasmussen and Other B.S. Artists

Wednesday, November 10th, 2010

In the days following the elections in California and across the country, so many commentators, “political experts” and partisans have engaged in so much overstated, hyperventilated and tortured analysis, we at Calbuzz have hardly known what to say.

But when we saw meathead David Gregory interviewing our friend Mike Murphy, the $90,000-a-month campaign guru for Meg “Biggest Loser” Whitman, on “Press the Meat” the other day, we felt compelled to get up off the floor and say something.

“We got beat and, you know, I ran the campaign, and I take responsibility for it,” Murphy said, at least acknowledging that he had been in the neighborhood.  But then came excuse, No. 1: “It’s a very blue state and it’s getting bluer. As the red, you know, wave kind of went one way, there was a bit of a blue riptide coming the other way.”

And then, excuse No. 2: “CEO candidates who are doing kind of a tough medicine message . . . Meg and Carly Fiorina in California, they weren’t buying it. So we just couldn’t get there. We could win the Republicans, win the independents, but in California if you don’t win a lot of Democrats… you don’t win and we did not.”

Whoa there, big fella. “Win the independents?” If Meg and Carly had actually won the actual independents, they would be governor- and senator-elect.

Now it’s Murph’s job to spin. And when you make $2 million off a political client (if you just count Whitman’s initial investment in Murphy’s film company and his salary) you have good reason to try to convince the world that it was an impossible task. But it’s Gregory’s job – and since he didn’t do it, ours – to question his spin.

What you have to ask, though, is what was Murphy doing telling the California and national media – the day before the election – that his polling showed the race to be essentially tied and that Meg’s GOTV program was going to put her over the top?

Consultants have an obligation to work as hard as they can for their clients, but they also ought to consider their credibility with the reporters who will be covering them in the future. There are a lot of ways of doing both: “Look, it’s going to be close. This is a heavily Democratic state. But we think we’re going to do well.” Whatever.

Which brings us to Harry G. Frankurt, professor emeritus of philosophy at Princeton University, who wrote in 2005: “One of the most salient features of our culture is that there is so much bullshit.” Unlike liars, bullshitters are unconcerned about whether what they are saying is true, Frankfurt argued in “On Bullshit.” They simply alter the rules of the discussion so that truth and falsity become irrelevant.

In this way, Frankfurt contends, bullshit is an even greater enemy of truth than lies. This may be an even more important argument than Calbuzz made in our essay “The Death of Truth: eMeg and the Politics of Lying” back in July.

As we explained yesterday, Jerry Brown carried the independents in California even though the National Election Pool exit poll by Edison Research showed Whitman winning them 47-43%. That’s only because the NEP exit poll didn’t actually survey actual independents – or “Decline to State” voters as they’re known in California. They called “independent” anyone who didn’t think of him- or herself as a Democrat or a Republican.

We harp on this because we want to bust the myth that Whitman carried the independents in California BEFORE it becomes part of the historical narrative about the 2010 election. (Like the so-called “Bradley Effect” has become part of mythology. This is the false belief that voters lied to pollsters before the 1982 governor’s election because they didn’t want to appear racist when being surveyed. Long story short: the polls were right among precinct voters but they didn’t count absentee voters and George Deukmejian beat Tom Bradley among absentees who had already voted.)

Here’s the point: Brown won the moderates 60-35% and he beat Whitman in the polls that surveyed actual DTS – independent — voters. To win statewide in California you have to carry your party, win the independents and make some inroads into the other party. That’s what Brown did.

But Whitman’s standing with independent voters is just one of the myths being perpetuated about the 2010 election. And though it’s of immediate concern in California, it’s likely not the most important fiction at large in the journosphere.

Let’s take the “historic repudiation of Barack Obama and the Democrats,” the “powerful ideological shift” or whatever formulation is most current.

Didn’t happen.

As the notoriously neutral Cliff Young and Julia Clark, pollsters at Ipsos Public Affairs, argue in a lucid piece published by Reuters:

Pundits and politicos alike would have us believe that the Obama era is over, with the general elections in 2012 being a mere formality to an imminent Republican resurgence. Obama went too far left, or so the argument goes, and the Republican gains this year are a leading indicator of a re-adjustment.

In our view, this perspective is fundamentally wrong: the results of the present mid-term elections have little to do with the probable outcome of the general election in 2012 . . .

The 2010 electoral cycle, with the poorest performing economy in a generation, was a change election which favored the party out of power – the Republicans. This means that there was no fundamental shift in American values, or a “new Republican mandate,” but instead that the election was the result of the natural ebbs and flows of voter sentiment, driven by larger economic forces.

Then there’s the “rejection of Obamacare” – an odious label the Republicans use to describe the health care reforms passed by Congress and which some numbskull journalists insist on mimicking.

As CNN reported Wednesday, according to the Kaiser Health Tracking Poll (a very professional and reliable outfit and wholly transparent): Americans are split and conflicted about their opinion of the new health care reform law. . . 42 percent have a favorable opinion of the law, compared with four in 10 who have an unfavorable view of the new measure. The survey indicates that roughly one-third of Americans are enthusiastic about the law, almost one-third are angry about it, but more than half are confused when it comes to health care reform.

According to CNN’s digest of the survey, about half of adults say they’d like Congress to repeal all or parts of the health care reform law. But when asked about specifics, most want to keep key provisions. More than 70% would keep the tax credits to small businesses and financial help to Americans who don’t get insurance through their jobs. And a majority wants to keep provisions that close the Medicare doughnut hole and prohibit denying coverage due to pre-existing conditions.

As Kaiser reported: It is unclear how much public support House Republicans will find should they attempt to repeal or dismantle the law. Overall, about a quarter think the law should be entirely repealed and another quarter think only parts should be repealed, while about two in ten think the law should be left as is and another two in ten want to see it expanded. Still, even among those who voted for Republican candidates and those who say they want to repeal parts or all of the law, majorities still want to keep some of its most popular provisions.

So much for the “mandate” to undo health care reform. If Obama and the Democrats have any spine, they won’t be stampeded by those who would do the bidding of the medicopharma lobby.

Besides, as our old friend E.J. Dionne at the Washington Post, digesting Ruy Teixeira and John Halpin of the Center for American Progress, and the very smart Hendrick Hertzberg of the New Yorker argue, the electorate that turned out in November 2010 was not the same electorate that showed up at the polls in November 2008: it was older and whiter. So talking about what “the people” are demanding – as so many Washington pols are wont to do – is just so much (there’s no nice way to put this) bullshit.

And while we’re on the subject of bullshit: Let’s not forget all those Rasmussen polls that predicted elections everywhere wrong, wrong, wrong and which appear also to have had an outsized influence early in election cycles of creating narratives that showed Republican candidates doing far better than public polls were showing.

For further detail, read Nate Silver’s FiveThirtyEight blog at the New York Times where he explained that “polls conducted by the firm Rasmussen Reports — which released more than 100 surveys in the final three weeks of the campaign, including some commissioned under a subsidiary on behalf of Fox News — badly missed the margin in many states, and also exhibited a considerable bias toward Republican candidates.”

And don’t miss poll wizard Mark Blumenthal, now ensconced over at Huffington Post, who reported:

A remarkable bi-partisan group of campaign pollsters released an open letter this afternoon that assailed the “sometimes uncritical media coverage” of the “proliferation” of public pre-election polls that fail to disclose basic information about how they are conducted and that “have the capacity to shape media and donor reactions to election contests.”

The authors of the letter — 9 Democrats and 10 Republicans — amount to a virtual “who’s who” of campaign pollsters, the political consultants that conduct the opinion surveys sponsored by political campaigns for their internal use.

Their message is a bit unusual: At a time when political journalists and bloggers are busily scoring the accuracy of the final public election surveys, these pollsters called on the news media to judge the quality of polls based on “the professionalism with which they are conducted” rather than “their accuracy in the closing weeks of the election.”

More specifically, the campaign pollsters urged journalists to hold public polls to disclosure standards of the American Association for Public Opinion Research (AAPOR) that call on pollsters to release details such as the exact wording of questions, the demographics of their samples, the methods used to draw their samples and interview voters and the response rates they obtain.

Loyal readers of Calbuzz will note that back in October 2009, we laid out the kinds of standards we’d apply in taking polls seriously and while we have, from time to time, made mention of private polls and those that don’t adhere to AAPOR standards, we’d consistently used them only as referential data – not as principal measures of any horse race.

Our point, dear Calbuzzers, is this: Don’t buy a bag of bullshit just because it’s in a pretty package. The best spin is true.

Party, Gender and How Pollsters Handled Indies

Tuesday, November 9th, 2010

“Party, party, party,” Mark DiCamillo, director of the esteemed Field Poll, replied when we asked him back in June if a candidate’s gender or partisan affiliation is more important in a general election.

“If you had to ask just one question that would predict how someone would vote, you’d want to ask their party,” he said.

Despite all the drama some writers, consultants and party activists stirred up around the notion that Meg Whitman could peel away women voters, a crucial part of the Democratic Party base, the results in the governor’s race prove that when push comes to shove, party trumps gender every time.

We’ll walk through the numbers, but there’s one problem: the data we have on the vote by party from the National Election Pool survey by Edison Research is crap.

The NEP survey asked voters leaving the polls to tell them if they think of themselves as Democrats, Republicans, independents or something else. These are not really independent voters as we know them in California – people who “decline to state” a party when they register to vote.

So we have to use data from the most accurate polls – the Field Poll and the USC/LA Times – to understand how actual independents voted when looking at gender and party effects.

Also, understand that Field and USC/LAT used actual voter registration rolls to identify actual voters. And of course, the NEP survey snagged actual voters leaving the polling place. But PPIC asks respondents how they are registered to vote, which means their sample, by party, is a reflection of what respondents say, which may or may not accurately reflect how they are registered. We can demonstrate the hazard in this by comparing the USC/LAT survey which, in addition to using party registration, also asked voters to identify themselves by party.

First, women: According to the NEP exit poll,  men voted for Brown over Whitman 51-45% while women voted for Brown 55-39%. That’s a  6-point margin among men and a 16-point margin  among women.

These numbers were reflected pretty well in pre-election polling, all of which showed Brown winning: Field had it 46-42% for Brown among men (4 points) and 51-35 (16 points) among women; USC/LAT had it 48-45% among men (3 points) and 55-34% among women (21 points); PPIC had it 41-40% among men (1 point) and 47-32% among women (15 points).

Then, party: But look how much stronger the party vote was.

In the Field Poll, Democrats voted for Brown 77-7% and Republicans voted for Whitman 68-16%; in the USC/LAT poll Democrats were for Brown  81-10 and Republicans were for Whitman 77-15%; PPIC found the Democrats 76-7% for Brown and the Republicans 73-11% for Whitman. These margins were from 69% to 71% among Democrats for Brown and from 52% to 62% among Republicans for Whitman. Much stronger effects than polling found for gender.

The NEP exit poll – in which the vote by party was intensified because of how independents were identified – found it 91-7% among Democrats for Brown and 84-11% among Republicans for Whitman.

DTS versus “independents”: As we all know, in California you may choose not to affiliate with a political party when you register to vote. These are “Decline to State” voters or DTS voters, who comprise about 20% of all registered voters. They are a crucial swing-vote block in California elections and identifying them and tracking their preferences is crucial to understanding how public opinion is moving.

Calbuzz will have more on this tomorrow when we deconstruct some of the myths that already have been spun about this election, including some knowing misstatements about how independents voted here.

But since Mark DiCamillo of the Field Poll and Mark Baldassare of PPIC are doing their Mark and Mark Show at the Sacramento Press Club today, we thought we’d add a few notes to the discussion.

The Field Poll and USC/LAT — like virtually every political pollster hired by any big campaign or interest group — now uses the voter list to develop a sample of actual registered voters. Most pollsters pre-select the list for past voting behavior, only including in the sample people who have voted before, plus newly registered voters. Calbuzz thinks that’s the best practice to identify likely voters. It’s what all the good private pollsters do and what the poll takers for USC/LAT did. Mark DiCamillo of the Field Poll disagrees. He takes a random sample of the voter list and uses past behavior to help select likely voters after interviews are completed. His system works: the Field Poll consistently ranks as one of the most accurate polling operations in the country.

But Mark Baldassare of PPIC asks a scientific random sample of adults: “Some people are registered to vote and others are not. Are you absolutely certain that you are registered to vote in California?” And, “Are you registered as a Democrat, a Republican, another party, or as an independent?” If the person says “independent” he or she is asked, “Do you think of yourself as closer to the Republican Party or Democratic Party?”

That’s the kind of thing you have to do if you’re using random digit dialing instead of working from a voter list. Unfortunately, respondents aren’t always the best sources for knowing how they are registered to vote, no matter how careful the questions are.

The USC/LATimes poll, for example, asked people whether they were Democrats, Republicans or independents and compared their answers to their actual party registration: 22% of those who said they were “independent” were actually registered as Democrats; 34% of “independents” were actually registered Republicans, and just 38% of the self-identified independents were actually DTS voters.

When USC/LAT reported results, they used party registration, not party ID, to describe how people were voting. Which is a good thing, because in their survey, registered DTS voters favored Brown over Whitman 61-24 55-26% (probably too big a margin but at least in the right direction), but self-identified “independents” were favoring Whitman 46-45%.

The NEP exit poll — because it’s a nationwide survey including states with no voter registration — also asked people how they identify themselves. They asked: “No matter how you voted today, do you usually think of yourself as a Democrat, a Republican, an independent or something else.”

Using that definition, the exit poll showed Whitman beating Brown 47-43% among “independents.” It’s exactly the same wrong result PPIC had, when it showed Whitman ahead of Brown 37-36% among “independents.”

Field and USC.LAT did not suffer the same problem because they were polling actual DTS voters. Field had independents 49-34% for Brown and, as we said before, USC/LAT had them 61-24% for Brown.

We can’t say for certain how DTS or independent voters actually split in the governor’s race because we don’t have exit poll data we can rely on. But if you look at the Field Poll as a standard — since they were almost precisely on the numbers everywhere else — and factor in the USC/LAT findings,  it’s likely that independents actually voted for Brown over Whitman by about 15 points.

This is bolstered by the fact that self-identified “moderates,” who comprised 40% of the electorate, voted for Brown over Whitman by 60-35%, according to the NEP exit poll. That compared to liberals who went 86-8% for Brown and conservatives who went 78-17% for Whitman.

One other note on the NEP exit poll: it did a lousy job of creating a sample that reflected how Californians are casting their ballots. Final figures are not available yet, but it’s expected that vote-by-mail (VBM) ballots will account for about 50% of the votes cast. But we understand that NEP/Edison only included 600 mail ballots compared to about 3,300 precinct interviews. The margin of error on those 600 mail ballots is huge compared to the rest of the survey and weighting them up would have required some ugly math — not something a reputable pollster would be proud of. The entire survey was obviously weighted to the final unofficial results — 53-42% for Brown. But whether the individual components of that total are accurate is anyone’s guess.

Tomorrow: Myth busters, including Mike Murphy’s bogus argument

Giants Win! Now, the Krusty vs. eMeg Showdown

Tuesday, November 2nd, 2010

“This is a very important election. It is a battle for the soul of California,” Meg Whitman said at her last full-scale campaign rally in Burbank on Sunday. She got it half right.

This is indeed a very important election. But it’s not a battle for the soul of anything.

It’s a battle for the reins of power in the governor’s office. That will surely have a profound effect on what happens in the next four years: how the state budget will be crafted, who will run massive agencies, who will sit on the bench, who will speak for California, how the Legislature and the executive branch will or will not work together and much more.

But California’s soul — if such a thing can be said to exist at all — is not a subject that can be determined by the ballot box. To the extent that it can be identified, it’s the collective actions of men and women of extraordinary diversity, most of whom who will not vote today, in their daily lives.

The Nicki factor: That Whitman does not understand this became clear on Sept. 29 when her former housekeeper, Nicky Diaz, recounted the events of June 2009 ; it was then that Whitman, upon learning that her employee of nine years was an illegal immigrant, abruptly fired her, doing nothing to help a Mexican national who also is part of the soul of California.

This iconic moment in the campaign — in which Diaz charged Whitman had told her “You don’t know me and I don’t know you” – spoke volumes about the Republican billionaire to Latinos, to women and to working people whom Whitman had been trying to convince that she could be counted on to protect their interests as she led California back to prosperity.

If Whitman loses today, many pundits will point to the Nicky Diaz press conference with attorney Gloria Allred, and eMeg’s shaky response to it, as the crucial turning point in the long campaign.

Jerry Brown, however, rejects that notion.

Calbuzz asked him on Monday, after a spirited rally in Salinas, to what extent he thinks the Diaz story was the defining event of the race.

“I think the first debate and the ads that I was putting on that were pretty positive and communicated a real sense of who I was,” he said. “I think that started turning it and, of course, the subsequent events just intensified the trend that had already started.”

The straightforward ad referenced by Brown, his first TV spot, was made by Joe Trippi. In it,  narrator Peter Coyote said that when Brown was governor in the 1970s and ‘80s:

“He cut waste, got rid of the mansion and the limo; budgets were balanced; four billion in tax cuts; world-class schools and universities; clean energy promoted; one-point nine million new jobs created. California was working.”

Then Brown looked straight into the camera, said, “California needs major changes. We have to live within our means. We have to return power and decision-making to the local level, closer to the people. And no new taxes without voter approval.”

The takeaway line from Coyote: “Jerry Brown: the knowledge and know-how to get California working again.”

As for the first debate, which came the day before the Diaz-Allred press conference, Whitman came across as well-prepared, smart and somewhat robotic, while Brown, with self-deprecating remarks and humor, seemed more at ease and authentic.

Subsequent polling would find that voters – especially women, Latinos and independents – were seeing Brown as someone who understands problems of people like them, while they were having a hard time finding Whitman likeable.

On Monday in Salinas, Brown offered a good example of the tone and style which recent surveys suggest voters have found more accessible and appealing than Whitman’s corporate branding image.

“I’m really excited about another opportunity and if the people give me that opportunity tomorrow night you can be sure that you’re going to get somebody who on day one knows where all the bodies are buried in Sacramento.

In fact, I buried most of them. And I know where all the skeletons are and what closets they’re in ‘cause I left a few when I left – they’re still there.”

As for eMeg, it was notable that after a long campaign, in which she spent more money than in any previous race in any state in America, most of it on paid advertising, she spent her last day focused on get-out-the-vote operations, the most mundane and humble of political tasks:

We are going to win this because we’re going to turn out the vote.

Today, finally, we’ll find out.