After one day off, we just couldn’t help ourselves:
Spend a little time reading through Meg Whitman’s 691-page campaign finance doorstop report and you understand why Jerry Brown is, as one of his friends put it Monday, “completely freaked out” about how much money is being spent against him. And why he has tried to get every Democratic consultant in the western hemisphere (and a couple of Republicans, too) to work for him for free.
Whitman has now reported spending nearly $100 million, including $14.7 million just between June 8, when primary season ended and June 30, the end of the reporting period. That doesn’t event count July, when she upped her ad buy. Which means that when you count her monthly expenses and her TV and radio time, she’s likely spent about $110 million to date.
Meanwhile, Brown spent about $633,000 in the reporting period and has somewhere around $24 million in cash on hand – enough to cover his campaign and maybe eight to 10 weeks of advertising.
That eMeg is swamping Krusty in spending is not even a story any more. The fun is in the details. Here’s how Steve Harmon of the Contra Costa Times broke it down:
— $64.3 million on TV, radio, and the Web;
— $9.7 million on campaign consultants (including $861,474 on her chief strategist, Mike Murphy, a total that engulfs the $83,000 that Jerry Brown has spent on his campaign manager, Steven Glazer);
— $7.6 million on campaign literature and mailings;
— $4.3 million on campaign workers’ salaries and health insurance (including $196,000 to communications director Tucker Bounds, plus $7,349 for meetings and appearances; — — $125,311 for spokeswoman Sarah Pompei, plus $29,481 on travel and lodging; and $101,288 plus $3,968 on travel and lodging for top oppo-research aficianado, Dan Comstock; and, not to be overlooked, $125,480 to the former San Jose Mercury News political reporter, Mary Anne Ostrom);
— $2.8 million on information technology;
— $1.7 million on office expenses (AT&T should be very thankful for the business);
— $1.2 million on polling and research;
— $1.9 million on Whitman’s travel, lodging, meetings and appearances;
— $953,726 on staff/spouse travel/lodging;
— $847,155 on fundraising events;
— $703,869 for legal and accounting services;
— $521,067 on phone banks;
— $462,030 on postage, deliver and messenger services;
— $230,000 to the California GOP;
— $120,910 on print ads (the true tell on Whitman’s feelings about the importance of newspapers).
Some of those categories, by the way, actually understate how much was spent because the coding on the finance report isn’t entirely consistent. For example, there’s another $1,755,610 to Tokoni – the online company run by Meg’s former retainers at eBay – that’s not included in the above mentioned $2.8 million.
And there are a few items that ought to set some eyebrows on fire. There’s the $1,000 payment on June 30 to Eric Hogue, the conservative commentator who presents himself as a journalist but who, in fact, is nothing more than an underpaid flack for Whitman’s campaign. (LA radio stars John and Ken of KFI-AM are pretty pissed off about that. “There’s nothing lower than a paid whore who runs a radio show supported by a political candidate,” said John.)
And for those of you who remember our report back in February when we noticed “a $20,000 disbursement to Green Faucet LLC, which is an investment firm owned by Chip Hanlon and also the parent company of his Red County web sites.” The payment was made about a week after Hanlon fired Aaron Park, the erstwhile, paid sock puppet for Meg rival Steve Poizner.
Hanlon told us the $20k was nothing more than payment for advertising on his web sites, but we found another Red County advertiser who was paying about $300 a month for the same size ad, suggesting the subsidy was something more than it was supposed to appear.
No shit. Since then, Meg has paid Hanlon’s Green Faucet $15,000 a month for a total now of $110,000! Which means everything you read on Red County and from Hanlon is nothing more than sock puppetry of the first water.
A cursory glance through our email in-basket finds at least 10 times when eMeg’s flacks have sent out missives to reporters telling them to be sure to catch a piece by Hanlon or Red County. As if it were some sort of commentary by a neutral party. NOT!
BTW, our friend Jon Fleischman over at FlashReport – the most closely read conservative aggregator and platform – has pulled in a mere $18,765 in ad revenue. Which, World Headquarters for High Finance, Arbitrage and Bake Sales reminded us in a memo, IS $18,765 MORE THAN MEG (OR JERRY) HAS PAID FOR CALBUZZ ADS!!!
Why, we wonder, has Meg paid $3.8 million Arena Communications for campaign literature when the company is based in Salt Lake City, Utah? What’s that $60,000 to Arthur Laffer and his company all about? How do you rack up a $222,000 phone bill? Why send $3.7 million for direct mail to Majority Strategies in Pointe Vedra, Florida?
We’re just asking.